Grassroots Programs

Cornerstone’s grassroots efforts derive power from the people—you! That’s why we seek to engage CEOs, legislative champions, and related staff with a strong interest in political discourse and action. We know from experience that lawmakers more readily listen to activists and advocates when their numbers are so large that lawmakers find it difficult to turn away. As united constituents, we can make a bigger impact together than we could as individuals.

Become a UNITE Credit Union

While we often boast of the “millions of credit union members ready to respond” to a given issue, the reality is that unless we can back up that statement with grassroots action, our efforts will ring hollow. For this reason, we urge you to join us. Become a UNITE credit union.

UNITE* is Cornerstone League’s premier grassroots program.


UNITE stands for:

U

Understand:

  • Attend/host annual advocacy training.

N

Notify:

  • Enroll in America’s Credit Unions' Member Activation Program (MAP). Activate your members as needed at the state and federal response. 
  • Encourage staff to enroll in Action Alerts (text or email). Respond to Action Alerts as needed at the state and federal causes.

    I

    Invest:

    • Reach the recommended PAC goal, as set by Cornerstone League annually.
    • Participate in a PAC campaign or host a PAC event at your credit union to promote payroll deduction, merchandise sales (candy sales in Texas), dress-down days, etc.

    T

    Target:

    E

    Engage:

    • Establish a legislative champion at your credit union.
    • Have credit union representation in at least one of the following advocacy events: CUNA GAC, Hike the Hill, Arkansas Legislative Luncheon, Kansas/Missouri Day at the Capitol, or Oklahoma/Texas GAC.

    * UNITE replaces ROAR and STAND programs

    UNITE Credit Unions

    Arsenal CU
    Campus CU
    CommunityAmerica CU
    Electro Savings CU
    Endurance FCU
    FirstLight FCU
    Frontier Community CU
    GECU FCU
    Heartland CU
    Infuze CU
    Mazuma CU
    Mountain Star FCU
    Multipli CU
    Raiz FCU
    Rally CU
    South Texas FCU
    Tarrant County's CU
    Together CU
    UP Arkansas FCU
    Volt CU
    West Community CU
    Wichita FCU

    Questions?

    If you have any questions, please contact Texas Grassroots & PAC Director April Mobley.