Innovation Bootcamp
Session Dates & Times
Session One
September 24, 2026
11:00 a.m. - 12:30 p.m. CT
Session Two
October 1, 2026
11:00 a.m. - 12:30 p.m. CT
Session Three
October 8, 2026
11:00 a.m. - 12:30 p.m. CT
Session Descriptions
Session One
Smart Marketing With AI: Building Consistent, High Impact Marketing with the Teams and Tools You Have
Great marketing is not about having the biggest budget or the largest team. It is about clarity, consistency, and smart use of tools. This session shows how credit unions of any size can build effective marketing and social media strategies using AI powered tools like ChatGPT, Canva, Figma, Whimsical, and other accessible platforms.
Participants will explore how to streamline content creation, plan campaigns, and maintain a consistent brand voice even when teams are stretched or responsibilities are shared across departments. The session is hands on and focused on real world application, from building content calendars to creating campaigns that can be executed immediately.
You will leave with practical tools, templates, and workflows that help your marketing efforts scale with your organization, proving that strong strategy and execution matter more than budget size.
Session Two
From Vision to Execution: Building Your AI Roadmap
AI strategy only works when it turns into action. This session is designed for credit unions that want to move beyond ideas and begin building a realistic, long term AI roadmap that aligns with their goals, systems, and capacity.
Participants will be guided through how to create a phased AI plan that supports both member experience and internal operations. Topics include prioritizing use cases, governance and risk considerations, change management, and how to integrate AI tools with existing technology and vendors.
This session focuses on clarity and execution, helping leadership teams understand what to pursue now, what to plan for later, and how to move forward responsibly.
Session Three
Where Gaming Meets Financial Education: Reimagining How the Next Generation Learns Money
Millions of kids and teens are already learning how to earn, spend, save, trade, and assign value to digital goods inside gaming platforms every day. Long before they open their first checking account, they are developing real financial behaviors in immersive digital environments.
This session explores why gaming has become one of the most powerful learning spaces for financial behavior and what that means for credit unions and financial institutions. Using insights from our recent white paper and real-world examples from Roblox based experiences, we will examine how financial education can move beyond classrooms and worksheets into interactive environments where learning is experiential and sticks.
Participants will gain a clear understanding of both the opportunity and the risks. The session addresses how to engage younger generations earlier and more meaningfully while maintaining trust, safety, compliance, and alignment with credit union values.
Who Should Attend?
New and experienced executive and senior leaders, marketing, operations, and IT professionals looking for tools and applications for innovative strategy and growth.
Presenter - Brett Wooden
Brett Wooden is a Financial Institution Software Strategist at Buildable, where he partners with credit unions and FinTech organizations to design and implement practical, scalable innovation strategies. With more than 25 years of experience spanning credit union leadership and technology, Brett brings a unique ability to connect big ideas to real-world execution.
His work focuses on AI strategy, knowledge management systems, contact center optimization, middleware architecture, and next-generation engagement models. He works closely with organizations to not only explore what is possible, but to define what is useful, usable, and worth building.
Brett is also leading the development of new approaches to financial education through immersive technology, including a credit union experience within Roblox called “Where’s My Allowance?” This initiative is designed to meet younger generations where they already spend time, helping them learn financial concepts through interaction, simulation, and real-world application.
Recognized as the NW Credit Union Association’s Young Credit Union Professional of the Year, a Credit Union Times 40 & Under Trailblazer, and Credit Union Magazine’s Rock Star, Brett is known for bridging strategy and execution. He holds a BA in Marketing and Management from Portland State University and lives outside Portland, Oregon, where he continues to build, experiment, and challenge the industry to think differently about growth, technology, and relevance.
Educational Investment
Fee Per Person
League Member Rate: $800
A limited number of registrations are available. Register early to secure your virtual seat. Your investment includes three 90-minute sessions.
Cancellation Policy
All cancellations must be received in writing. Please provide a brief explanation for the cancellation and submit via email to training@cornerstoneleague.coop. Cancellations received more than 30 days prior to the event are subject to a 25% administrative fee on the order total. No refunds will be granted for cancellations received on or after 30 days prior to the event. Substitutions are accepted prior to the start of the program. Additional costs may apply. Please provide the event name, current participant name, and new participant name to training@cornerstoneleague.coop.
Cornerstone League reserves the right to cancel or reschedule the event due to unforeseen circumstances. If the conference is rescheduled to another date or modified (virtual or hybrid), your registration will automatically transfer. If the event is rescheduled or location is changed, and you are unable to attend, your fees will be refunded.
Questions?
Call 800-442-5762 ext. 6630 or email us.