Pinnacle Awards (formerly Lone Star Awards)
Pinnacle Awards

It’s about time that you and your credit union are recognized for the innovation, time and resources that are put into championing and promoting the benefits of credit union membership. Special skill and finesse are needed to perform your job; so, let the world (or at least your Board) know. The Cornerstone Credit Union League Marketing and Business Development Council hears you and values your efforts, and the Pinnacle Awards program is the perfect solution.

Selected by a diverse panel of judges, Pinnacle Awards are divided into several categories including campaigns, social media and direct mail to make sure no area of marketing, PR and business development is missed. Highly competitive, awards are chosen based on achievement—not defaults.

Entry deadline for 2013 has passed.

2013 Pinnacle Award Winners

If you would like to order duplicate Pinnacle Awards, please contact Brittanie Arias at 800-442-5762 ext. 6409 or email barias@cornerstoneleague.coop.

View and purchase photos from the Marketing & Business Development Conference.

Category

Credit Union

Asset Category

First Place Annual Reports Houston Highway FCU 1
Merit Annual Reports Tarrant County CU 1
First Place Annual Reports TX Partners CU 2
Merit Annual Reports Fort Worth City CU 2
First Place Annual Reports Education CU 3
Merit Annual Reports Sabine FCU 3
Merit Annual Reports Unity One CU 3
First Place Annual Reports Houston FCU 4
Merit Annual Reports Generations FCU 4
First Place Annual Reports First Community CU 5
Merit Annual Reports Randolph Brooks FCU 5
     
First Place Brochures Family 1st FCU 1
Merit Brochures Telco Plus CU 1
First Place Brochures Texas Partners CU 2
Merit Brochures Texoma Community CU 2
First Place Brochures Education CU 3
First Place Brochures Generations FCU 4
Merit Brochures City CU 4
     
First Place Bus/ SEG Development Unity One CU 3
First Place Bus/ SEG Development Neches FCU 4
Mert Bus/SEG Development Mobiloil FCU 4
     
First PlaceCard Design Fort Worth City CU N/A
     
First Place Complete Campaign Tarrant County  1
Merit Complete Campaign Dallas CU 1
First Place Complete Campaign TX Partners CU 2
Merit Complete Campaign Texoma Community CU 2
First Place Complete Campaign Sabine FCU 3
Merit Complete Campaign Unity One CU 3
First Place Complete Campaign Five Point 4
Merit Complete Campaign City CU 4
First Place Complete Campaign First Community CU 5
     
First Place Direct Mail Series Randolph Brooks FCU 5
     
First Place Direct Mail Single Tarrant County CU 1
Merit Direct Mail Single Family 1st CU 1
First Place Direct Mail Single Fort Worth City CU 2
Merit Direct Mail Single Southwest 66 CU 2
First Place Direct Mail Single Education CU 3
Merit Direct Mail Single Education CU 3
Merit Direct Mail Single Neches FCU 4
First Place Direct Mail Single Neches FCU 4
First Place Direct Mail Single First Community CU 5
     
First Place Electronic Marketing Southwest 66 CU 2
Merit Electronic Marketing Southwest 66 CU 2
First Place Electronic Marketing Neches FCU 4
     
First Place Email Marketing Generations FCU 4
     
First Place Internal Marketing Generations FCU 4
First Place Internal Marketing American Airlines FCU 5
     
First Place Logos Telco Plus FCU 1
First Place Logos TX Partners FCU 2
Merit Logos TX Partners FCU 2
First Place Logos Sabine FCU 3
First Place Logos Neches FCU 4
     
First Place Microsite TX Partners FCU 2
Merit Microsite Texoma Community 2
     
First Place Newsletters First Abilene FCU 1
Merit Newsletters Houston Highway CU 1
Merit Newsletters Metro Medical CU 1
First Place Newsletters Texoma Community CU 2
First Place Newsletters Education CU 3
First Place Newsletters Houston FCU 4
     
First Place Online Advertising City CU 4
     
First Place Outdoor Marketing Houston Highway CU 1
Merit Outdoor marketing SPCO CU 1
First Place Outdoor Marketing Texas Partners FCU 2
Merit Outdoor marketing SW 66 CU 2
First Place Outdoor Marketing Sabine FCU 3
First Place Outdoor Marketing Generations FCU 4
Merit Outdoor marketing Neches FCU 4
Merit Outdoor marketing FivePoint FCU 4
     
First Place Print Advertising Texas Partners FCU 2
Merit Print Advertising MemberSource CU 2
First Place Print Advertising Education CU 3
First Place Print Advertising Abilene Teachers FCU 4
Merit Print Advertising Generations FCU 4
Merit Print Advertising First Community FCU 5
First Place Print Advertising First Community FCU 5
     
First Place PR/Community Involvment Southwest 66 FCU 2
First Place PR/Community Involvment Dupont Goodrich FCU 3
First Place PR/Community Involvment First Community CU 5
     
First Place Radio/TV Advertising Telco Plus CU 1
First Place Radio/TV Advertising Texoma Community CU 2
First Place Radio/TV Advertising Texas Partners FCU 3
First Place Radio/TV Advertising FivePoint CU 4
Merit Radio/TV Advertising Neches FCU 4
First Place Radio/TV Advertising First Community CU 5
     
First Place Retail Marketing Membersource CU 3
Merit Retail Marketing Unity One CU 3
First Place Retail Marketing Neches FCU 4
     
First Place Social Media Generations FCU 4
     
First Place Special Event Houston Highway  1
Merit Special Event First Abilene FCU 1
First Place Special Event Texas Partners FCU 2
First Place Special Event MemberSource CU 3
First Place Special Event Smart Financial CU 5
     
First Place Website First Abilene FCU 1
First Place Website MemberSource FCU 3
Merit Website Unity One CU 3
     
First Place Youth/Sr. Marketing Unity One CU 3
First Place Youth/Sr. Marketing Generations FCU 4
First Place Youth/Sr. Marketing First Community CU 5
     
Best in Show Award Texas Partners FCU N/A
Shooting Star Award Megan Bolls, First Abilene FCU N/A
People's Choice Award Texoma Community CU, Real Giving N/A
     

Asset Category Key

   
Less than $75,000,000- Asset Category 1  
$75,000,001 - $150,000,000- Asset Category 2  
150,000,001 - $250,000,000-Asset Category 3  
$250,000,001 - $500,000,000- Asset Category 4  
More than  $500,000,000- Asset Category 5