In the not-so-distant past, credit unions financed more unsecured loans for small-ticket purchases such as furniture, jewelry, and electronic equipment.
In the not-so-distant past, credit unions financed more unsecured loans for small-ticket purchases such as furniture, jewelry, and electronic equipment. The credit card has taken the place of financing these purchases during the past 15 years; it has become a substitute for the installment loan, albeit at a higher price.
With advances in technology and shifts in consumer behavior, though, a number of opportunities exist for offering small loans, according to “Fighting for our Turf: Threats to Credit Union Small Loan Markets,” a new white paper published by the Credit Union National Association (CUNA) Lending Council. This paper focuses on how credit unions can regain these lending opportunities and make the portfolio viable.
CUNA Council members are eligible to receive complimentary copies of this, and over 300 other white papers; non-Council members may purchase white papers for $50 per copy.
The paper is available online in the white paper section of www.cunacouncils.org.