Southwest Airlines FCU president/CEO retires, new executive named

Charles (Chuck) Rutan, president/CEO of Southwest Airlines Federal Credit Union, retired effective July 1. Rutan has served in his current role since April 2008. During his tenure, he played a critical role in the overall growth of the credit union while bringing on new technologies as well as products and services for members. Some of the highlights include the implementation of 4% Rewards Checking Account, mobile banking, online loan applications, remote deposit transactions, and CO-OP Shared Branching—all to help members conduct business across the country.

According to the senior leadership team, “We will miss Chuck as he was all about employee development and benefits and more importantly service to the membership. Chuck was instrumental in continuing to build on the positive and fun culture that is SWACU. We wish him the best in retirement.”

Caroline Willard (left), president/CEO, Cornerstone Credit Union League, and Dick Ensweiler (right), retired president/CEO, Cornerstone Credit Union League, attend the retirement party honoring Chuck Rutan (center), retired president/CEO, Southwest Airlines FCU.

A retirement party with the theme “Adventure Awaits” was held June 26 with food, a photo booth, and a slideshow, depicting the years Chuck was with Southwest Airlines FCU. Approximately 70 attended, including current employees, board members, former employees, and other credit union friends.

Cynde Jones was named as the new president/CEO of Southwest Airlines FCU. Jones joined Southwest Airlines FCU in 1996 as Member Services supervisor and has held multiple management positions in the last 23 years, 11 of which she served as executive vice president. Her focus will be on continued growth, financial stability, and expanded technologies along with additional products and services. Member service for the more than 50,000 members will be a major emphasis for Jones, who understands service is what sets SWACU apart from other financial institutions. She also serves on the Cornerstone Credit Union League Legislative Committee where she helps shape the legislative landscape for credit unions.