October 2015 Chapter Report


Book Your Room for Chapter Leaders Conference before 10/12 Deadline
Learn how to work smarter, not just harder when you attend the 2015 Chapter Leaders Conference in Oklahoma City, Nov. 12-13. The deadline for making your hotel reservations is Oct. 12, so while you're thinking of it now, please book your room.
The Chapter Leaders Conference is an opportunity for credit union chapter leaders to network, learn best practices, and share ideas on how to bring value to local credit unions and positively impact their respective communities via the chapter program.


If you have any questions regarding the conference, please contact Gretchen Ziegler at 800-442-5762 ext. 6484 or email gziegler@cornerstoneleague.coop.
Help Us Celebrate International Credit Union Day All Month Long!
In Honor of ICU Day, Cornerstone Announces $10.15 Fundraising Campaign for October
On Oct. 15, credit unions from around the world will join forces to celebrate International Credit Union Day with membership drives, contests, and fundraisers to help their local communities. This year, Cornerstone Credit Union League is fundraising to honor this special day, 10/15, and we're asking employees and leadership from all credit unions to donate $10.15 throughout the month of October.

Cornerstone regional goals, per state,* for October:
Arkansas $1,000
Oklahoma $1,000
Texas $5,000
Overall Goal $7,000
* All funds you donate during October will remain in your own state's PAC.
Since 1948, International Credit Union Day has been celebrated annually to give credit unions and their membership the opportunity to remember the movement's proud history and to promote awareness of the credit union difference. This year's theme is People Helping People, and donating to your PAC is one of the best and most efficient ways to do just that through contributions that will support lawmakers who support credit unions.

To get involved, beginning Oct. 1, go to your Cornerstone PAC page, click on your state, and donate!

Thank you from all of us at Cornerstone for your generous contributions to the credit union movement. If you have any questions about this campaign or your PAC, please contact Gretchen Ziegler at gziegler@cornerstoneleague.coop.


Seven Cooperative Principles
7 Cooperative Principles
Credit Unions are financial cooperatives. Today, more than one billion people are members of cooperatives, or co-ops. You will find co-ops involved in a variety of businesses, from food to hardware stores and taxis; and though their businesses differ, their mutual goal is a commitment to community and improving the lives of their members.

The Seven Cooperative Principles are a set of fundamental values and philosophies that guide credit unions and cooperatives in equality, fairness, and mutual self-help.
Seven Cooperative Principles for credit unions:
  1. Voluntary membership
  2. Democratic member control
  3. Members’ economic participation
  4. Autonomy and independence
  5. Education, training, and information
  6. Cooperation among cooperatives
  7. Concern for community
For more information visit our website. A PDF version of the principles is available to download. Printed copies of the Seven Cooperative Principles are also available for purchase.
Just the Beginning for Credit Unions Care
Credit Unions CareThe Credit Unions Care campaign purpose is to increase visibility and awareness in the communities we serve by illustrating the many ways credit unions give back.

When is your next chance to wear your red Credit Unions Care T-shirt and to spread the credit union message?

Here are some ideas to encourage community and employee involvement and to show your members and the public that Credit Unions Care.
  • Any time you volunteer
  • Whenever you have casual days at work
  • Buy groceries for random people for an hour at a grocery store
  • Staff walk in the Relay for Life, American Cancer Society Walks, or a Heart Walk
  • You are working at a Reality Fair
  • Deliver candy and/or cookies to a nursing home
  • Surprise people at gas pumps with gift cards
  • Organize a financial education seminar for members
  • Back-to-school events for your local school
  • charity golf tournaments
  • Working at Habitat for Humanity
  • Visit a local hospital with gifts or treats for patients
  • Washing windows in the drive-thru for CMN
  • Deliver cases of water to your fire department (most cities DO NOT provide water bottles for their firefighters!)
Share with us what you are doing to promote credit unions. Send pictures and show us your red T-shirt in action for our photo gallery.

To order Credit Unions Care marketing materials or to make a donation to CMN, visit our website.

Consumer website: creditunions.care
Cornerstone Dashboards: How Does Your CU Compare in Local Markets?
Cornerstone DashboardsMembers may now access share and loan interest rates on the League’s website. The Cornerstone research team has built a series of dashboards that display 30 different rates for comparison to bank rates in the same area. Currently the comparisons are by county for the three states in Cornerstone’s region. Future versions will also contain rate comparisons by metropolitan statistical areas (MSAs).

Members may view the new rate dashboards by accessing the League’s website. Once they arrive on the site, they select “Services” and then “Learn More” under the title Research in the middle of the web page.

Once redirected to the Research page, in the left-hand menu box, select “Charts & Graphs.” The viewer will need their login ID and password because the rates dashboards are not open to the public. Once the viewer selects the blue “Interest Rates” box and signs into the website, they will view the first of ten rate dashboards.

The display features a county outline for each state. Moving the cursor will change all of the dials and rates displayed. Viewers may also choose different dashboards by selecting the drop-down menus in the upper right and picking a different display. Ten different dashboards contain three rate comparisons for 30 different rate comparisons.

Rates are refreshed weekly so member credit unions will receive up-to-date information for planning and marketing purposes.

Should you have any questions regarding the data, or if you would like interactive dashboards built for your credit union, contact Doug Foister or Rick Grady at the League.


18th Annual Golf Tournament & Mustang Mania
The Cornerstone Credit Union Foundation is pleased to announce that its 18th annual golf tournament generated a record-breaking $105,548 in net proceeds, while Mustang Mania generated $40,090 in net proceeds. Proceeds from both fundraisers help CSCUF provide resources for financial education initiatives and educational grants and scholarships for credit union professionals and volunteers.

CSCUF staff and the board of trustees would like to thank this year's golf sponsors, including vendors, credit unions and chapters, the individual players who support us year after year, and the tireless volunteers who all helped to make this year's tournament the most successful in 18 years. Additionally, thank you to those who purchased chances to win the Mustang through the Mustang Mania campaign.

The drawing was held at the CUNA Mutual Party during the Leadership Conference in San Antonio, and the winner of the 2015 Ford Mustang was Shelli Rangel with Randolph-Brooks Federal Credit Union.
Mark Your Calendars!: Biz Kid$ Teacher Training, Entrepreneur Contest, and Oct. 12 Webinar
The Cornerstone Credit Union Foundation has announced receipt of another generous grant from the National Credit Union Foundation to continue its Biz Kid$ Teacher Training and Entrepreneur Contest.

Participating teachers, with the help of a credit union partner, will implement the Biz Kid$ curriculum in their classrooms. Students will collaboratively create a business plan for a needed organization in their community, thus incorporating the entrepreneurship skills learned through Biz Kid$.

Does this opportunity peak your interest? More details regarding the informational webinar on Oct. 21 will be available soon.  

Please visit www.cscuf.coop for more information on the Foundation's three initiatives: financial education, professional development, and disaster relief. 
Festival of Trees
Festival of TreesNovember 18
Credit Union House
Oklahoma City, OK

The Festival of Trees is a great opportunity to network with your peers during the holiday season, while also supporting the credit union "people helping people" philosophy. The festive event will feature live music, complimentary cocktails and hors d'oeuvres, and prizes. Attendees will have the opportunity to bid on items ranging from 6-foot decorated trees to custom stockings.
Foundation Focus Summit
Foundation Focus SummitMarch 3-4, 2016
DoubleTree Hotel
Dallas, Texas

We are happy to announce that David Bach will serve as the keynote speaker for the Focus Summit. Bach is a financial author, television personality, motivational speaker, entrepreneur, and founder of FinishRich.com. He has written 12 books since 1998, with more than 7 million copies in print. Please stay tuned for more information.


Strategic Planning Workshop
October 14
Dallas, Texas

Strategic planning gives credit unions an excellent venue to create a strategy for the future success of the organization. This approach provides the credit union an opportunity to review their mission, values, and vision to determine why we are doing what we are doing. A planning session gives your team an opportunity to think, quantitatively and qualitatively, about the why, what, and how of creating your future. It's helpful to evaluate and address the opportunities and threats, the potential for success and for failure.
Lending Seminar
October 20-21
Dallas, TX

Historically, the American way has been buy today, pay tomorrow. However, since 2008 that philosophy has begun to change. Consumers are seeing the mentality of borrow, borrow, borrow, can be dangerous and lead a person into financial disaster. Despite the change, there is still a need for any financial institution to offer consumer loans and to be able to effectively discuss the consumer loan products they offer. Today is an excellent time for anyone needing or looking to borrow. With loan rates at historical lows, the time could not be any better for borrowing.
CEO Roundtable
October 22
Oklahoma City, OK

A Cornerstone CEO Roundtable will be held in Oklahoma City on October 22 at the Credit Union House. These roundtables are great for Cornerstone CEOs to get together and share best practices, as well as challenges they face in the credit union world. Come be a part of the CEO Roundtable on October 22 and see the value in attending for yourself the value in this meeting.
Fall Orientation
October 28-29
Dallas, TX

If you're new to your credit union or the credit union movement, this seminar will provide invaluable insights on the wide array of benefits, as well as products and services, that Cornerstone, Credit Union Resources, and the Foundation have to offer. Orientation is open to credit union staff or volunteers on every level whether teller, CEO, board member, or chairman of the board.
New Ideas Institute
November 1-3
San Antonio, Texas

What if we could stop disease before it begins? What if humans could fly? What if cars could run on electricity? These innovations have changed the world, and new innovations will propel us into the future. Innovation is what the New Ideas Institute is all about, because innovation is power. It's bold improvements and daring advancements. It's the application of better solutions for existing market needs and the intelligent preparation for future market needs.
Bankruptcy & Collections Seminars
November 4-5
Houston, Texas

Bankruptcy fraud continues to go unchecked. Reaffirmation agreements have changed in form and substance over the last year. And seemingly harmless areas, like proofs of claims, are now exposing credit unions to serious liability. These problems are costing credit unions millions across the country.
Compliance Review Seminar
November 5
Dallas, TX

2015 brings new challenges for credit unions on the federal side with regulatory changes and updates. This program focuses on the hot spots for deposit/share operations of the credit union. We examine UDAAP, Regulation CC holds, prepaid cards, remote deposit capture, third-party vendor management, and virtual branches. If it is happening in 2015, we address it in this compliance round up of the federal rules and their impact on your credit union.
IRA Seminar
December 2-3
Little Rock, AR

Presented by Deborah Crawford, the IRA Basics seminar covers the basic elements of IRAs, while the IRA Advanced seminar explores everything you need to know about IRAs, including compliance, auditing and reporting. The IRA Basics seminar is a must-attend event for IRA administrators new to IRAs. Those needing to gain additional knowledge about IRAs will also benefit from this program.


Profiles Update Campaign Concludes; Chapters to Receive $$$
Credit Union Resources would like to extend a huge thank you to all credit union staff, board members, and volunteers who went online to update their individual profiles.

The Profiles Update Campaign concluded on Sept. 4, and it went out with a bang. More than 1,750 individual profiles have been updated since the campaign began on April 1. Our goal was to better target the messages you receive from us while giving $1 per profile update back to the chapters. The 1,750 profile updates translate to $$$ for the chapters in which those credit unions belong.

We’re excited to have had this opportunity to get involved and to give back to Cornerstone credit union chapters. As a result of this campaign, Bob Rehm, VP sales and service, and Jon Knoll, VP sales and service, with Credit Union Resources will be handing out checks on Friday, Nov. 13, to the chapter officers at the upcoming Chapter Leaders Conference in Oklahoma City. Thank you to each and every person who assisted in the campaign. It was a great success!
Looking Forward; Credit Unions in 2025
CUs in 2025
Will your credit union still be here? What will it look like?

Credit unions are not alone in wondering what’s around the corner. Credit Union Resources commissioned Filene to predict the future of credit unions in the next 10 years. The result is a joint paper that will help you on your path to future success.

Goldman Sachs stated, “Financial institutions that don’t adapt are at risk of being relegated to highly regulated, low-margin and growth providers of commodity services.”

The report looks at issues over the next ten years that are unique to credit unions; and many are shared in broader financial services, the economy at large, technology, and consumer behavior. Filene interviewed experts, surveyed credit unions, and scoured networks for the best predictions addressing topics on:
  • Financial system
  • Financial technology
  • Credit union system
  • Consumer behavior
  • Regulation
  • Lending
This report is now available to all Cornerstone Credit Union League-affiliated members through the League website.  
Strong, Vibrant Board
Even the best organizations need a periodic check-up to ensure that they cannot just survive but will really thrive in today's challenging environment.
Board Self-Assessment - What is it?
Board Self-AssessmentBoard self-assessment is an opportunity for the board to look at itself and ask, "How are WE doing as a board?"
While the results are always revealing, the magic comes in the discussion and the process that follows. Board self-assessment needs to be regarded as a process and not a one-time activity or simply the completion and tabulation of a survey. Consider the administration of the self-assessment tool as the starting point in a journey that the board embarks upon together – a journey towards the development of a board governance agenda.
Plan for building a stronger board and governance model - call us today!
Howard Bufe
800-422-5762, Ext 6820
Karen Houston-Johnson, CCUE,SCMS
800-442-5762, Ext. 6626
Dean Borland, SCMS, CUDE
800-442-5762, Ext. 662
HR Laws
Question: How can your credit union take the guesswork out of managing current and updated regulations?
Answer: HR Consulting
Title VII of the Civil Rights Act of 1964 prohibits discrimination based on race, color, sex, religion, national origin, age, disability, and genetic information, as well as, retaliation for protected activity. Did you know the EEOC and courts have said that sex discrimination includes discrimination because an applicant or employee does not conform to traditional gender stereotypes, including sexual orientation and gender identity?
So, what does this mean for your credit union? It means that you should familiarize yourself with issues related to gender identity and sexual orientation to avoid potential liability. This begins by revising or reviewing internal equal employment, non-discrimination, anti-harassment, and dress code policies to ensure they do not violate the EEOC's interpretation of Title VII, as well as, providing training to educate employees on your policies.
Educational Opportunity
The Basics of Employment Law training seminar encompasses the fundamentals of human resources management to increase your understanding of the basic regulations that affect employers.
For more information, visit our website.