Cornerstone Credit Unions Earn 2026 Diamond Awards

From Kansas to Texas, winning campaigns brought the credit union difference to life through creative, community-focused messaging. Envista Federal Credit Union earned multiple honors for campaigns including ICU Week: Belong to Something Bigger, Debt Happens, Understanding and Managing Your Credit, and ENVISTABLACK | Built for Bold, each reflecting a thoughtful approach to education and judgment-free messaging.

UFCU was recognized for both its School Lunch Payoff campaign and It All Starts With U, demonstrating how community impact and brand strategy can work together. Meritrust Credit Union also stood out for its NIL campaigns in Colorado and Kansas, using trusted local partnerships to expand visibility and strengthen connections.

Other honorees highlighted a wide range of creative approaches. Aggieland Credit Union’s Howdy Hunt VR Experience demonstrated how immersive technology can drive engagement, while Members Choice Credit Union’s Unusual Suspects campaign showed how humor can break through in financial marketing. First Service Credit Union also earned recognition for its Cyber Monday promotion, youth-focused Bongo display, and Sugar Land grand opening.

Additional Diamond Award winners from the Cornerstone region included Rally Credit Union, Greater Texas Credit Union, ACFCU, Education Credit Union, Neches Federal Credit Union, Azura Credit Union, Smart Financial Credit Union, Texas Trust Credit Union, and Randolph-Brooks Federal Credit Union.

This year’s winners are blazing the trail and shining a light Aon the credit union difference in innovative and creative ways. Keep sharing your stories with us so we can continue highlighting the incredible work you’re doing in your communities.

For a full list of Diamond Award winners, visit America’s Credit Unions’ website.