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Texoma Community CU Receives Gold Addy from Wichita Falls Advertising Federation
Thursday, February 12, 2015 6:55 AM

Congratulations to Texoma Community Credit Union in Wichita Falls, Texas, which recently received the Gold Addy Award for its Real Cash Back Checking campaign. 

The Wichita Falls Advertising Federation Addy banquet was Saturday, Feb. 7, and TCCU walked away with a Gold Addy Award for the integrated campaign featuring a lively rhinestone cowboy, Cash Back Jack. The checking account launched in the summer of 2014 and has made a huge splash in the Wichita Falls area.

"The community loves Cash Back Jack," said TCCU Marketing Director Rachel Lepchitz. "He's a great spokesman for the account and illustrates what we try to do as a financial institution: make banking fun." 

Cash Back Jack was also featured in a local fundraiser, Dancing for the Stars, which benefits Big Brothers Big Sisters. TCCU sponsored the event, and Cash Back Jack joined 13 other local celebrities who were paired with dancers to participate in a dance competition.  

TCCU's Real Cash Back campaign will now go on to the Regional Addy competition.