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Social Responsibility Awards Demonstrate the CU Difference
Thursday, May 5, 2016 6:55 AM

The national social responsibility award programs honor credit unions that demonstrate the credit union difference through innovative community involvement, efforts to incorporate the credit union philosophy in their daily operations and member service, and leadership within the credit union movement on financial literacy for all ages—all core values of the credit union pioneers whose names are associated with these programs.

The three national awards are the Dora Maxwell Social Responsibility Community Service Award, the Louise Herring Philosophy-in-Action Member Service Award, and the Desjardins Youth and Adult Financial Education Awards. Don't you know someone who has earned one of these awards?

Dora Maxwell Social Responsibility Community Service Award

Since 1987, the Dora Maxwell Social Responsibility Community Service Award has honored credit unions for their charitable works in their communities. Some credit unions have ongoing programs and establish a special relationship with local social service agencies or school programs. Other programs address many different needs in the community. No matter the size or scope of a project, each participating credit union builds its reputation as a good corporate citizen along the way.

Get more information on the Dora Maxwell Award.

Louise Herring Philosophy-in-Action Member Service Award

Beginning in 1990, the Louise Herring Philosophy-in-Action Member Service Award has commended credit unions that make exceptional efforts to include credit union philosophy in their daily operations and member service. Programs that provide financial education to particular member groups within the credit union or special assistance to low-income members struggling to pay heating bills, for example, are clear examples of the philosophy that sets credit unions apart from other financial institutions.

Get more information on the Louise Herring Award.

Desjardins Youth and Adult Financial Education Awards

The Desjardins program was created to recognize leadership within the credit union movement on behalf of financial literacy for both youth and adults. The recognition program considers all activities supporting the personal finance education of members and non-members, including, but not limited to, face-to-face teaching using proprietary materials and curricula, such as the NEFE High School Financial Planning Program (HSFPP) or the CU 4 Reality Financial Education Program, as well as financial literacy leadership efforts.

Get more information on the Desjardins Award.

Keys to a Successful Award Entry

  • Make your project a unique undertaking.
  • Explain specific goals (who, what, where, when and how).
  • Define measurable outcomes: what will you accomplish to consider the project successful?
  • Report final result: how did you do compared to projections?
  • Complete entry form in its entirety.
  • Provide relevant supplemental information.

By entering the National Social Responsibility Recognition Awards Program, you are accomplishing many goals; you are helping your community and your members and showing lawmakers that credit unions are unique and should remain that way.

For more information, call Brandon Walker at Cornerstone Credit Union League at 405-445-1513, or 800-880-2285, ext. 1513, or email bwalker@cornerstoneleague.coop.