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Registration Still Open for NCUA Webinar on Reaching Underserved Markets
Tuesday, January 14, 2014 6:35 AM

There is still time to register for the National Credit Union Administration’s upcoming free webinar, “Profiling Products and Services for Underserved Members,” Jan. 15, 2014, at 2 p.m. Eastern.

Credit unions seeking to improve service to low-income members and those who are underserved can receive valuable information at this webinar, which is a follow-up to the Jan. 23, 2013, webinar, “Strategic Uses of the Low-Income Designation.”

This webinar is open to credit unions of all asset sizes. Click here to register. Participants will also use this link to log into the webinar. Registrants should allow pop-ups from this website. Participants may submit questions in advance at The email’s subject line should read, “Underserved Products and Services Webinar.” For technical questions about accessing the webinar, please email

Participants will hear from three credit unions at different stages of developing products and services to better reach underserved markets. Credit union leaders will share how they developed unique offerings like:

  • Second-chance loans and second-chance checking accounts,
  • Citizenship loans,
  • An alternative to payday loans funded with U.S. Treasury Community Development Financial Institutions Fund proceeds, and
  • Value-added partnerships with municipalities and community service organizations.

Vanessa Lowe, from NCUA’s Office of Small Credit Union Initiatives, will host the session. Joining her will be James Benson, CEO of Elliot Federal Credit Union, Jeannette, Pa.; Robin Romano, CEO, Marisol Federal Credit Union, Phoenix; and Paul Woodruff, Vice President, Community Development, St. Louis Community Credit Union.

The webinar also will provide an overview of the NCUA Community Development Revolving Loan Fund 2014 Grants Round. This year’s round includes funds to help low-income designated credit unions apply for certification through the U.S. Treasury Department’s Community Development Financial Institutions Fund.