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RBFCU Member Rewards Surpass $10 Million in Cash Back
Wednesday, February 17, 2016 7:00 AM

The idea was simple: reward member loyalty by helping them earn while they shop. A once-simple idea has turned into one of the most highly anticipated events as members of one local credit union watch their earnings add up. Randolph-Brooks Federal Credit Union rewarded its members with more than $10 million in cash back based on Freedom Check Card usage in 2015. Rewards were earned by members a dime at a time, receiving 10 cents cash back on every purchase made with their debit cards.

The rewards were provided to members to kick off the credit union's third annual Random Acts of Kindness Week beginning Feb. 15, during which RBFCU will provide donations, gifts, and support to schools, charitable organizations, and neighbors and partners throughout the communities they serve.

“We know the importance of giving back to our members and communities,” said Mary O’Rourke, executive vice president and chief of staff for RBFCU. “It keeps with the theme to give these rewards before Random Acts of Kindness Week; but with programs like our cash-back debit card, we strive to provide our members with products, services, and convenience, so they can save time and save and earn money all yearlong.”

The Really Free Checking product has continued to grow in use and popularity. True to its namesake, its model is distinctive and has become harder to find among the financial industry, because no fees or charges are attached to a member’s ability to earn cash back. Including this year’s distribution, the credit union has given back more than $60 million in debit card cash back since the program's inception in 2007.

About Randolph-Brooks Federal Credit Union

Established in 1952, Randolph-Brooks Federal Credit Union is a full-service financial cooperative whose mission is to improve members’ economic well-being and quality of life. With assets exceeding $6 billion, RBFCU serves more than 600,000 members from 50+ branch locations throughout Texas. For more information, please visit rbfcu.org