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New NCUA Video Outlines Field of Membership Options and Strategies
Friday, January 2, 2015 6:20 AM

Federal credit unions can better assess their field of membership needs as a result of the Strive to Thrive video just released on the National Credit Union Administration’s YouTube channel.

“A strong membership base is ultimately the cornerstone of a credit union’s success,” NCUA Board Chairman Debbie Matz said. “I encourage credit unions to take full advantage of the resources we have made available to help them increase membership penetration and growth. A growing membership base often leads to loan, share and net worth growth.”

Strive to Thrive, available here, provides an overview of the various field of membership types available to federal credit unions. The video also identifies expansion and conversion opportunities available for each field of membership type.

Credit unions may also contact NCUA’s Division of Consumer Access at or (703) 518-1150 with questions about field of membership options and strategies.