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NCUA Hosts Panel Discussion on Reaching Hispanic Members
Monday, November 23, 2015 6:30 AM

Hispanics are the largest minority group in America, and credit unions seeking to improve service to Hispanic members will find helpful information during an upcoming panel discussion hosted by the National Credit Union Administration.

The event, “Unique Challenges and Opportunities Serving Hispanic Credit Union Members,” will be held Tuesday, Dec. 1, from 2 p.m. to 3:30 p.m., Eastern, at NCUA’s Central Office, 1775 Duke Street, Alexandria, Virginia.

“This will be an important conversation, with significant ramifications for the future of the credit union system and the nation’s largest minority population,” NCUA Board Chairman Debbie Matz said. “Hispanics make up 16 percent of the nation’s population, representing both a large market for affordable financial services credit unions can provide and a source for future credit union leaders. Diversity promotes a stronger society and a stronger credit union system that better serves communities. I would encourage credit union stakeholders who are interested in this issue to join this discussion.”

Online registration is available here. Seating is limited to the first 100 registrants. There is no charge. A brief question-and-answer period will follow.

William Myers, Director of NCUA’s Office of Small Credit Union Initiatives, will moderate the discussion among a panel of experts to discuss the opportunities credit unions have to better serve Hispanic members, the challenges that accompany those opportunities and strategies for credit unions that want to strengthen their outreach to these members.

Panelists will be: Miriam De Dios, chief executive officer of Coopera, a consulting firm specializing in reaching Hispanic audiences; Maria Martinez, president and chief executive officer of Border Federal Credit Union and co-chair of the Network of Latino Credit Unions and Professionals; Robert Peterson, president and chief executive officer of One Source Federal Credit Union; and Sergio Osuna, a supervisory examiner with NCUA’s Region V office.

The panel discussion is organized by NCUA’s Office of Minority and Women Inclusion and the Office of Small Credit Union Initiatives.