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More than 30,000 Visit Smarter Choice Website
Thursday, October 17, 2013 5:30 AM

The Credit Union National Association reports that from Aug. 31 to Oct. 15, asmarterchoice.org received 32,266 visits. The site also received 27,445 unique visitors, and 82.6 percent of the visitors are new visitors, while 17.4 percent are returning visitors.

Data by state is as follows:

Region

Visits

Search %

Region

Visits

Search %

Region

Visits

Search %

Region

Visits

Search %

CA

3997

37.43%

MI

716

33.94%

IA

254

41.34%

NH

104

44.23%

NY

2688

42.56%

MD

617

44.89%

SC

249

31.33%

WV

85

44.71%

TX

2007

37.22%

MN

588

38.78%

AL

227

32.16%

MT

80

18.75%

FL

1909

35.20%

MA

570

44.56%

KS

208

33.65%

VT

80

56.25%

WA 

1453

11.63%

WI

485

22.06%

NV

193

36.79%

ID

79

20.25%

IL

1443

39.43%

AZ

467

29.12%

NE

190

28.95%

NM

73

35.62%

OR

1328

6.25%

MO

459

36.60%

KY

186

39.25%

DE

70

50.00%

NJ

1179

46.40%

CO

430

28.84%

OK

170

31.18%

RI

60

38.33%

PA

1105

41.99%

DC

423

42.79%

AR

144

29.86%

AK

52

21.15%

GA

1090

37.16%

TN

348

33.05%

UT

143

20.28%

ND

50

32.00%

OH

811

37.11%

CT

336

42.56%

HI

123

30.89%

SD

29

20.69%

VA

802

37.78%

IN

322

31.06%

MS

119

29.41%

WY

19

42.11%

NC

760

40.26%

LA

290

38.62%

ME

118

31.36%

 

 

 

 
With 82 percent of visitors new to the site, and only 17 percent returning, CUNA says it is proceeding with the development of components to attract return visitors.  CUNA says it will be incorporating a blog that will highlight the credit union difference; encourage visitors to become credit union members; offer financial education; and spotlight the various efforts and activities of credit unions in their local communities. It will also give the press an opportunity to mention the site, driving additional consumer traffic. The increased content, and different style of content, will also drive the social media efforts on Facebook and Twitter, increasing Search Engine Optimization rankings and improving message reach further. 

CUNA says it is also updating asmarterchoice.org’s architecture to better adapt to mobile and smart tablet devices, which will increase site functionality and accessibility.

The Credit Union National Association reports that from Aug. 31 to Oct. 15, asmarterchoice.org received 32,266 visits. The site also received 27,445 unique visitors, and 82.6 percent of the visitors are new visitors, while 17.4 percent are returning visitors.

 

Data by state is as follows:

 

Region

Visits

Search %

Region

Visits

Search %

Region

Visits

Search %

Region

Visits

Search %

CA

3997

37.43%

MI

716

33.94%

IA

254

41.34%

NH

104

44.23%

NY

2688

42.56%

MD

617

44.89%

SC

249

31.33%

WV

85

44.71%

TX

2007

37.22%

MN

588

38.78%

AL

227

32.16%

MT

80

18.75%

FL

1909

35.20%

MA

570

44.56%

KS

208

33.65%

VT

80

56.25%

WA

1453

11.63%

WI

485

22.06%

NV

193

36.79%

ID

79

20.25%

IL

1443

39.43%

AZ

467

29.12%

NE

190

28.95%

NM

73

35.62%

OR

1328

6.25%

MO

459

36.60%

KY

186

39.25%

DE

70

50.00%

NJ

1179

46.40%

CO

430

28.84%

OK

170

31.18%

RI

60

38.33%

PA

1105

41.99%

DC

423

42.79%

AR

144

29.86%

AK

52

21.15%

GA

1090

37.16%

TN

348

33.05%

UT

143

20.28%

ND

50

32.00%

OH

811

37.11%

CT

336

42.56%

HI

123

30.89%

SD

29

20.69%

VA

802

37.78%

IN

322

31.06%

MS

119

29.41%

WY

19

42.11%

NC

760

40.26%

LA

290

38.62%

ME

118

31.36%

 

 

 

 

 

With 82 percent of visitors new to the site, and only 17 percent returning, CUNA says it is proceeding with the development of components to attract return visitors.  CUNA says it will be incorporating a blog that will highlight the credit union difference; encourage visitors to become credit union members; offer financial education; and spotlight the various efforts and activities of credit unions in their local communities. It will also give the press an opportunity to mention the site, driving additional consumer traffic. The increased content, and different style of content, will also drive the social media efforts on Facebook and Twitter, increasing Search Engine Optimization rankings and improving message reach further. 

 

CUNA says it is also updating asmarterchoice.org’s architecture to better adapt to mobile and smart tablet devices, which will increase site functionality and accessibility.