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Marketing & Business Development Webinar: How to Leverage Marketing Automation for Your Credit Union
Friday, June 3, 2016 6:25 AM

A Special Webinar Hosted by the Marketing & Business Development Council

This webinar will introduce how you leverage marketing automation to increase revenue, leverage your data, and build the relationship between operations, marketing, and sales. We will review some examples of member journeys we have built using marketing automation tools and the results of those programs.

Learn How Marketing Automation Can:

  • Increase revenue performance
  • Demonstrate marketing value and accountability
  • Leverage your data goldmine

Details: How to Leverage Marketing Automation for Your Credit Union
Date: Tuesday, June 7, 2016
Time: 10 a.m. – 10:45 a.m. CT
More information and registration

There is no cost for members of the Marketing and Business Development Council, and for non-members, the cost is only $25, which includes a 2016 membership to the council.

Lisa NicholasYour Presenter:  Lisa Nicholas
Lisa Nicholas is vice president of marketing for Amplify Federal Credit Union in Austin, Texas. She has been marketing for more than 19 years. Amplify has received numerous marketing awards under her direction, including the Customer Service award by the Austin Chamber of Commerce. For her long-term excellence and life-long commitment to the credit union industry, the Credit Union National Association recognized Nicholas as its 2013 Marketing & Business Development Council Marketing Professional of the Year, a prestigious honor reserved for the credit union marketing elite. The National Association of Federal Credit Unions named her Professional of the Year for 2013. She was also named Communicator of the Year by the International Association of Business Communicators in 2014 – Austin Chapter.

For questions about this webinar, please contact Cristina Martinez at 800-442-5762, ext. 6403, or