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Hyland Encourages CU Participation in America Saves Week
Tuesday, February 24, 2015 6:40 AM

In recognition of America Saves Week, February 23–28, 2015, National Credit Union Foundation Executive Director Gigi Hyland said the Foundation is proud to support America Saves Week, which is an annual opportunity for organizations to promote good savings behavior and a chance for individuals to assess their own saving status.

Many organizations collaborate and contribute to make the week a success. This year, the Foundation has launched a new designation of excellence for credit unions to publicly recognize and acknowledge credit unions who commit to encouraging savings.

"The Foundation is proud to be working with America Saves on the designation," Hyland said. "If you are a credit union doing exceptional work to promote savings among their members and communities, then I encourage you to apply for this new designation. The America Saves week effort is great for credit unions to be aware of in terms of helping their members save, as encouraging savings and financial literacy are part of credit unions’ DNA and the more we raise awareness of these efforts, the more Americans will choose credit unions as their best financial partner."

In addition to the multiple resources and ideas provided on the America Saves website, here are just a few additional ways credit unions can engage their members this week:

This week and all year, credit unions are encouraged to lead efforts to improve their community’s financial well-being and become part of the strategic architecture of their communities’ financial literacy efforts. The Foundation offers credit unions many resources, toolkits, and more to help credit unions improve their member’s financial lives on our website at ncuf.coop.

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The National Credit Union Foundation is the charitable arm of the U.S. credit union movement and works as a catalyst to improve people’s financial lives through credit unions. Through Foundation grants and programs, credit unions provide widespread financial education, create greater access to affordable financial services, and empower more consumers to save, build assets, and own homes. Donations to the Foundation enable credit unions to help their members reach life-changing goals and achieve financial freedom.

The National Credit Union Foundation is a 501(c)(3) tax-exempt charitable organization. The Foundation continues to earn the Better Business Bureau seal of approval as an “Accredited Charity” for meeting all 20 BBB Wise Giving Alliance Standards for national charities.