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Credit Union YPs Promote Advocacy at Teachers FCU
Friday, January 29, 2016 7:00 AM


Recently, Teachers Federal Credit Union hosted a Credit Union Young Professional's (CUYP) event called Contribute, Advocate, and Promote, or CAP. The purpose of CAP is to educate staff on the political action committee (PAC) and why it's so important to the credit union movement. They also discuss what the newly formed CUYP is all about.

The meeting took place at the Ysleta Independent School District's central office in El Paso on Jan. 13. TFCU staff and the five-person team of CUYPs (Vanessa Garcia, Pearl Serna, Steffany Rodriguez, Luis Feria, and Robert Cervantes) participated in the meeting, along with CEO Max Villaronga, VP Marketing Dana Cassolopez, and Cornerstone Credit Union League Political Affairs VP Gretchen Ziegler.

"We were pleasantly surprised by how the newly formed TFCU CUYP team took on a leadership role within our credit union," said Max Villaronga, president/CEO Teachers Federal Credit Union. "They are a positive example of how the next generation of credit union movement leaders can generate excitement, own their own knowledge acquisition, and engage the movement in a new way. At TFCU, we are excited to resource this group and future groups to invest in our future."

"The CUYPs are passionate about the CU movement and are aware of the political issues that pose threats to the CU industry," said Cassolopez. "We felt having the Young Professionals present the information to their peers would be better received than if it came from management."

As part of the event, the team gave a PowerPoint presentation with facts and statistics, along with a video of other credit union YPs with a personalized message to Teachers FCU about how important the PAC is. They also had a bit more fun with a T-shirt toss and an interactive beach ball activity.

"The TFCU CUYP team self-selected advocacy as their project for 2015-2016," said CEO Villaronga. "They researched this topic on their own, met offsite to develop a strategy, attended the Galveston Get Stuff Done Conference, and presented the most engaging political advocacy meeting for all our team that we have witnessed. This was a grassroots effort and not management designed, so it was more interesting and fulfilling. We could not be prouder of these emerging leaders."

"It's so encouraging to see young professionals understand the importance of advocacy and take the initiative to promote it among their peers," said Cornerstone's Ziegler. "I look forward to seeing some great things from the YPs at TFCU, and I'm pleased to see that YP advocacy is fast becoming an invaluable trend in the credit union movement."