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CO-OP Financial Services Hosts Daria Musk Concert July 16
Monday, July 14, 2014 6:35 AM

Three years to the day after she began carving out a unique niche in music via interactive online performances, Singer/Songwriter Daria Musk returns to the virtual stage with a “Hangoutiversary” concert July 16. The concert will begin at 6 p.m. Eastern time on Wednesday.

Visit for a link to join the concert.

The website is the campaign home for “Empowering People. Amplifying Dreams,” which is an outreach initiative sponsored by CO-OP Financial Services, and designed to educate younger consumers on the benefits of credit union membership. CO-OP Financial Services is a business partner of Credit Union Resources.

“CO-OP is determined to take the great message about credit unions to younger consumers, spreading the credit union message within media and channels that Millennials are already actively using,” said Stan Hollen, president/CEO of CO-OP. “By sponsoring these concerts, we hope to not only engage the now-more-than 100 million members of U.S. credit unions, but also attract those who may not be credit union members yet – starting with Daria’s millions of online followers.”

CO-OP Financial Services is sponsoring a series of concerts by Musk as part the “Empowering People. Amplifying Dreams” campaign, which also includes the website, an array of paid advertising and marketing; public and media relations; and promotion through Facebook, Twitter and other social networks.